After 27 years, one of the most well-known business alliances in sports has come to an end thanks to Nike and Tiger Woods.
Woods revealed the information on Monday via a social media message.
“Over 27 years ago, I was fortunate enough to start a partnership with one of the most iconic brands in the world,” read the statement. “The days since have been filled with so many amazing moments and memories. Phil Knight’s passion and vision brought this Nike and Nike Golf partnership together and I personally want to thank him, along with the other Nike employees and incredible athletes I have had the pleasure of working with along the way. People will ask if there is another chapter. Yes, there will certainly be another chapter.”
At the age of 20, Woods began working with Nike, and throughout the course of their reportedly $500 million alliance, the American became one of the most well-known figures on the globe, winning 15 major championships. The red jerseys Woods wore on the last day of majors are arguably the most iconic picture of the collaboration. Additionally, he starred in several Nike TV commercials that went on to become well-known on their own.
The decision was made when Woods’s career was nearing to an end and Nike was trying to save $2 billion in expenses over the next several years. In 2016, Nike ceased producing golf equipment. His most recent significant triumph was in 2019, although he has struggled with injuries for a long time, and a bad vehicle accident he had in 2021 further hampered his ability. The next year, instead of wearing his usual Nikes, Woods wore After 27 years, one of the most well-known business alliances in sports has come to an end thanks to Nike and Tiger Woods. at the Masters, albeit he claimed that his decision was based on health issues.
Now, he remarked, “I have very limited mobility.” “Even with the rods, plates, and screws in my leg from the automobile accident in 2021, I needed something new to help me be more stable. That is where I have visited.
At the time, Nike released a statement endorsing Woods’s choice and promising to “work with him to meet his new needs”.
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